The Location-Based Advertising Market is set to expand from USD 96.2 Billion in 2022 to USD 375.2 Billion by 2032, with a CAGR of 14.8%. Uncover the latest trends and market insights in this rapidly evolving sector.
This report provides an analysis of the latest trends in the industries in each sub-segment between 2020 and 2032 and forecasts revenue growth around the globe, the regional and the country levels. The research covers drivers and restrains of the worldwide Location-based Advertising Market. The effect of these drivers and limitations on Location-based Advertising Market demand during the forecast period is also discussed. The study also shows worldwide and regional possibilities in the Location-based Advertising Market. For this research, we have segmented the Location-based Advertising Market report into a type, application/end user and regional segment.
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This study offers a thorough assessment of price trends, government regulatory scenarios, value chain analysis, and major market players that offers an overview of the Location-based Advertising Market industry worldwide. In order to help comprehend a competitive landscape on the market, the Porter’s 5 Forces model for Location-based Advertising Market is also included. The research includes market attraction assessment, in which different segments are evaluated in accordance with their market size, growth rate and overall appeal.
Location-based Advertising Market Segmentation:
Location-based Advertising Market By Component
- Geofencing
- Beacon Advertising
- Geotargeting
- Geoconquesting
Location-based Advertising Market By Promotion Type
- Banner Display/Pop-ups Promotion
- Search Result Promotion
- Video Promotion
- E-mail and Messages
- Voice Calling Promotion
- Social Media Content Promotion
Location-based Advertising Market By Advertisement Type
- Pull Advertising
- Push Advertising
Location-based Advertising Market By Application
- Retail Outlets
- Airports
- Public Spaces
- Others
Location-based Advertising Market By Industry Vertical
- Retail
- Healthcare
- Hospitality
- BFSI
- Technology & Media
- Education
- Transportation & Logistics
- Multimedia & Entertainment
- Automotive
- Others
The market is studied for regions such as North America (U.S. and Canada), Europe (U.K., Germany, France, Spain, Italy and Rest of Europe), Asia Pacific (China, Japan, India, South Korea, Australia, and Rest of Asia Pacific), Latin America (Mexico, Brazil, ,and Rest of Latin America) and Middle East & Africa (GCC, South Africa, and Rest of Middle East & Africa).
Location-based Advertising Market Players:
Some of the top location-based advertising market companies offered in the professional report include Cidewalk Technologies Inc., Emodo (Placecast), Enradius, Facebook (Meta Platforms Inc.), Google LLC, Foursquare, GroundTruth, Near Intelligence Inc., IBM Corporation, PlaceIQ, Cuebiq Group LLC, and Yelp Inc.
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